PENGARUH PERSEPSI KEMUDAHAN PENGGUNAAN, KEPERCAYAAN DAN RISIKO TERHADAP MINAT BERTRANSAKSI MENGGUNAKAN E-MONEY (Studi Pada Usaha Mikro Kecil Menengah di Kecamatan Kepanjen)

The research is to analyze the effect of perception ease of use, trust and risk on interest in transaction using e-money. The tecnique sampling use purposive sampling with a sample was 100 MSME owners. Methods of data collection use questionnaire. The data analyzed using multiple linear regression analysis using SPSS version 25. The result of the perception ease of use and trust have a positive and significant effect on interest in transaction using e-money and risk have a negative and no significant effect on interest in transaction using e-money.