PERAN ART DIRECTOR DALAM KARYA IKLAN KOMERSIAL DESA WISATA BOWELE, PURWODADI KIDUL, KECAMATAN TIRTOYUDO, KABUPATEN MALANG

Bowele Tourism Village has never previously had a commercial advertisement, which has limited its tourism potential from being widely recognized. The creation of this advertisement serves as a significant opportunity to introduce the natural charm and various activities available in the area. The Art Director plays a vital role throughout the pre-production, production, and post-production stages of the commercial advertisement. The advertisement employs a bright and colorful tone to convey a calming and pleasant impression, aligning with the village’s tranquil, cool, quiet, and beautiful atmosphere, which is generally not crowded with visitors. The advertisement is published through the official YouTube channel of Bowele Tourism Village.