ANALISA TARIF ANGKUTAN UMUM BERDASARKAN BIAYA OPERASIONAL KENDARAAN,ABILITY TO PAY DAN WILLINGNESS TO PAY (Studi Kasus PO. Bagong Trayek Malang-Kediri)

With the ratification of Governor's Regulation No. 21 of 2023 concerning Basic Tariffs, Upper and Lower Distance Tariffs for Economy Class AKDP Passenger Transport Using Java Province Public Buses which increases the upper and lower limit prices of vehicle tariffs to adjust fuel prices and spare parts/spare costs. vehicle spare parts. This has an impact on society, especially people with low incomes. It is known from the survey results that if there is even a small increase in fares, it will be burdensome for passengers because expenses will increase, thus affecting people's net income. As a result, many passengers currently choose to switch to other transportation with cheaper prices, which will have an impact on bus operators' income because bus operators use a deposit system in distributing salaries, the fewer passengers will affect the distribution of their income.

For this reason, research was carried out on the determination of inter-city public transport tariffs based on vehicle operating costs, taking into account Ability to pay, Willingness to Pay and comparing them with the tariffs determined by the government and the tariffs that apply in the field so that no party is harmed or has objections to the calculations. The rates used refer to the Ministry of Transportation's Vehicle Operational Cost guidelines SK.687/AJ.206/DRJD/2002. The results of the evaluation of Bagong Bus fares for the Malang - Kediri route showed that the Vehicle Operational Cost (BOK) incurred by PO Bus Bagong was IDR. 3,984.37 /bus-km with a load factor of 60% Tariff based on Vehicle Operating Costs (BOK) of Rp. 24,557.4 rounded up to Rp. 25,000,000, based on an average Ability To Pay (ATP) of Rp. 19,995.26 and Willingness To Pay (WTP) of IDR 18,763.43. Based on the results of research in the field, it was found that the current tariff is Rp. 20,000.00 while the tariff determined based on regulations is Rp. 19,000.00 This shows that the tariff applicable in the field is not in accordance with the tariff based on (BOK) or government regulations.