PENGARUH MODAL USAHA DAN LITERASI KEUANGAN TERHADAP KEBERLANJUTAN UMKM (Studi pada Usaha Makanan dan Minuman di Kecamatan Tugu, Trenggalek)

MSMEs are one of the backbones of the people's economic system which is not only aimed at reducing the problem of inequality between income groups and between business actors, but can also alleviate poverty and create employment opportunities. The aim of this research is to determine the influence of business capital and financial literacy on the sustainability of MSMEs. The method used is a quantitative approach and data collection using questionnaires and multiple linear regression data analysis techniques. Apart from that, classical assumption tests, hypothetical tests, and calculation of the coefficient of determination using the SPSS 23 application were carried out. The research sample was determined as 165 MSME actors in the Tugu Trenggalek sub-district sector. food and Drink. The sampling technique used the proportional stratified random sampling method. The research results show that the business capital variable has a positive and significant effect on the sustainability of MSMEs. The financial literacy variable has a positive and significant effect on the sustainability of MSMEs. The variables of business capital and financial literacy simultaneously have a positive and significant effect on the sustainability of MSMEs.