ANALISIS PENGARUH YOU ONLY LIFE ONCE, FEAR OF MISSING OUT, SERTA LITERASI KEUANGAN TERHADAP KEMAMPUAN PENGELOLAAN KEUANGAN PADA MAHASISWA DI UNIVERSITAS MUHAMMADIYAH MALANG

This study aims to analyze the influence of You Only Live Once (YOLO), Fear of Missing Out (FOMO), and financial literacy on the financial management ability of students at the University of Muhammadiyah Malang. This research employed a quantitative approach with a causal associative design. Data were collected from 396 respondents using a purposive sampling technique and analyzed through multiple linear regression with SPSS version 26. The results indicate that YOLO has no significant effect on financial management, while FOMO has a negative and significant effect. Financial literacy shows a positive and significant influence on students’ financial management ability. Simultaneously, all three variables significantly affect financial management. These findings highlight that students’ financial management ability is more influenced by financial literacy than by lifestyle or social pressure. Therefore, enhancing financial literacy education and awareness is essential to strengthen financial stability among young generations.