KEPUASAN PETERNAK SAPI PERAH BERMITRA DENGAN KUD KPSP "SETIA KAWAN" KECAMATAN NONGKOJAJAR KABUPATEN PASURUAN

Dairy cattle farming is a business that is advanced and selectively uses technological inputs so that it can proportionally increase production, however, in practice, farmers do not fully understand the use of technology. The research design uses descriptive research with quantitative descriptive research methods. The data used in the study consist of primary and secondary data. The sampling technique used stratified random sampling and random sampling. The results of the study indicate that in general, farmers are satisfied with the partnership with KUD KPSP "Setia Kawan" with a satisfaction index value of 88.8%, which is classified as "very satisfied". The established partnership pattern tends towards the form of Agribusiness Operational Cooperation (KOA), which is characterized by interdependence, clear division of roles, and the existence of reciprocal benefits. The importance of improving the quality of service and trust in strengthening the cooperative partnership relationship with farmers to support the sustainability of the dairy cattle farming business.