Social Accountability Analysis Based on the Triple Bottom Line Theory in de Berran Tourist Village in Oro-Oro Village, Ombo, Batu City

Putri, Belinda Ardelia and Leniwati, Driana and Nur, Thoufan and Penalosa, Nona Marsela Herawati (2023) Social Accountability Analysis Based on the Triple Bottom Line Theory in de Berran Tourist Village in Oro-Oro Village, Ombo, Batu City. In: Proceeding Medan International Conference on Economic and Business. “Entrepreneurship on Global Economics Development in the Era of Society 5.0, 1 . FEB Universitas Muhammadiyah Sumatera Utara, Medan, pp. 255-262. ISBN 2985-7910

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Abstract

The purpose of this research is to know social responsibility based on the Triple Bottom Line Theory at Kampoeng Wisata De Berran, Oro-oro Ombo Village. To achieve the research objectives, the research was conducted on Mangga Dalam Street, Gondorejo Hamlet, Oro-oro Ombo Village, Batu City. The method used is a case study with a qualitative descriptive approach. Qualitative data was obtained by conducting interviews and documentation. The informants in this study were the leaders, heads of finance, employees and the surrounding community. Data analysis techniques in this study are data reduction, data presentation and conclusion drawing. The results of the study stated that Kampoeng Wisata De Berran has implemented the theory or concept of the Triple Bottom Line which includes three main elements, namely profit, people, and the planet.

Item Type: Book Section / Proceedings
Keywords: social responsibility, triple bottom line, qualitative method, Kampoeng Wisata
Subjects: H Social Sciences > HB Economic Theory
Divisions: Faculty of Economics and Business > Department of Accounting (62201)
Depositing User: mufidah91 Ulfatul Mufidah
Date Deposited: 25 Sep 2024 06:26
Last Modified: 25 Sep 2024 06:26
URI: https://eprints.umm.ac.id/id/eprint/11176

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