Muthy, Nuerissa (2010) PENGARUH DAYA TARIK REALITY SHOW MASIHKAH KAU MENCINTAIKU TERHADAP PENDAPAT MASYARAKAT TENTANG SIKAP TERBUKA PADA PASANGAN (Studi Pada Pemirsa Acara Televisi reality show Kelurahan Tukang kayu RT/RW 02/05, Kecamatan Banyuwangi, Kota Banyuwangi). Other thesis, University of Muhammadiyah Malang.
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The research based on phenomena of various broadcasting television in Indonesia presented many programs. The latest program caused by competition among television station. The new programs were Reality Show, the various reality show have grabbed by the audiences who thirst of entertainment. “Do You Still Love Me” is one of reality show researched in this research. The show open the personal life of its participants with contain related with quarrel and fight between spouse. The research purpose is to find out whether any influence between “Do You Still Love Me” reality show attraction to the society opinion about open attitude to spouse and eager to asked the society about which show were good and healthy to change the audience perspective after watching the show. The research was done in Tukangkayu village, Banyuwangi city through quantitative research strategy and survey method with 73 respondents sampling, where data collection technique using structured questionnaire according interview draft in questionnaire, data found would be analyzed using descriptive statistic analysis and regression table analysis. Theory based in this research used active audience theory and uses and gratification theory. The research stated that there was positive influence between “Do You Still Love Me” reality show attraction and society opinion about open attitude to spouse. The research showed that there was correlation between the influence of “Do You Still Love Me” reality show attraction to open attitude to spouse, could be seen from determination coefficient, but previously, there was calculation by product moment equation with result 0.265 with the result showed that the research weak since R count showed 0.265 which means weak. After that it was insert into equation r2 x 100 there found 0,070% value, means 7%. And X has significant influence to Y as 7% rest of them 93% influenced by other factor. There could be concluded that the influence of “Do You Still Love Me” reality show attraction has relation to people opinion to open attitude to spouse. From the result, there could be recommended to TV station in making show according to research done in field. Like reducing fight and quarrel in the show.
|Item Type:||Thesis (Other)|
|Subjects:||N Fine Arts > NX Arts in general|
|Divisions:||Faculty of Social and Political Science > Department of Communication Sience|
|Depositing User:||Rayi Tegar Pamungkas|
|Date Deposited:||14 May 2012 04:05|
|Last Modified:||14 May 2012 04:05|
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