PENGARUH PENGEMBANGAN KARIR TERHADAP EMPLOYEE RETENTION DENGAN KEPUASAN KERJA SEBAGAI VARIABEL MEDIASI PADA KARYAWAN CV. ANEKA GRAFIKA MALANG

This study aims to determine and analyze the effect of career development on employee retention mediated by job satisfaction. This study uses a quantitative approach with an explanatory research method. The population in this study was 134 production employees at CV. Aneka Grafika Malang and a sample of 99 respondents was selected using a purposive sampling technique. The data collection technique used a questionnaire and was measured using a Likert scale. The data analysis method used was the scale range and the Structural Equation Modeling, Partial Least Square (SEM-PLS) method assisted by SmartPLS 4.1 software. The results of the study indicate that career development has a positive and significant effect on employee retention, career development has a positive and significant effect on job satisfaction, job satisfaction has a positive and significant effect on employee retention, and job satisfaction is able to mediate the effect of career development on employee retention.