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Eko R, Erwan (2008) ANALISIS FINANSIAL BISNIS SUPPLYER HORTIKULTURA DI KOTA BATU (Dukuh Santrean, Desa Sumberejo Kota Batu). Other thesis, University of Muhammadiyah Malang.


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Opportunity to develop business in the distribution of agricultural products in Indonesia is still open wide enough because of the large number of agricultural products found in Indonesia, so it has an impact on the need of supplyer. Business of Heny Nurmanto S.Sn, MM in Batu is a business engaged in agribusiness. This business sells products supplyer up to the supermarket. The Scope of delivery destination is in east Java which includes Malang, Sidoarjo, Gresik, and Kediri Feasibility analysis is attempt to assess the feasibility level in implementing horticultural supplyer business. The results of this analysis is used as a consideration in taking decisions in a business. The existence of this feasibility analysis are expected to avoid the risk of failure in marketing the product. The feasibility analysis was done by analyzing the investment criteria. It also conducted a comparative analysis of feasibility and levels of business efficiency . Because the analysis is done monthly in each production, the cumulative calculation is done every month. Based on the results of the discussions that have been obtained, it can be concluded that the ability of investment business supplyer horticulture in Batu in providing benefits to total invested capital is reasonable and acceptable. It is analyzed by six method of investments eligibility with the following results: The result of the calculation by NPV (Net Present value) method was obtained a value of Rp 20.769491, -. Means, supplyer horticulture business in Batu is feasible to continue. From the calculation of gross value of B /C, the ratio is 1.06, means, business in Batu supplyer horticulture eligible to continue. From the calculation of Net B /C, the ratio is 1.6, this suggests that businesses in Batu supplyer horticulture is feasible to continue. From the calculation of the value of profitability ratio at 1.57, then supplyer horticultural businesses in Batu eligible to continue. From the calculation obtained of payback period 0.08 month. It means that horticultural supplyer business in Batu can restore all the cost of investment for 0,08 month. IRR calculations obtained value of 7%. So the return value of the horticulture supplyer business in Batu is greater than the value of the interest earned from the bank which is 2% per month. Thus the investment is more profitable than investing in the bank. The results of data analysis, the rate of return before making partnership with UD. Wiguna Makmur, the business has an average operating profit rate of Rp1. 901 785,-. During the cooperation with UD. Wiguna Makmur has an average rate of profit of Rp 1,258,319, -. And after a joint venture with Wiguna Makmur has an average rate of profit of Rp 10,701,625, -. Viewed from the financial aspects of cooperation with UD. Wiguna Makmur has not been increased from the level of financial effort, but the decision to conduct cooperation rather than not having an impact on business continuity. Overall, when viewed from the aspect of financial cooperation from the level of R /C, B /C and the profit has decreased, but in terms of corporate sustainability in the future prospects, it has significant progress and development of the business by the increasing of the value of R /C, B /C and post profits in the early period of cooperation from the business. After working together, the business experienced a rapid growth in the period from inception of business. This is because of the existence of market expansion due to the cooperation that directly learn the way of the market. With this partnership, the more experience are obtained in related matters from raw material until it is ready marketed . In addition there are also concerns of business experience to business management, delivery and processing of products from raw materials until it is ready to send. After breaking the cooperation with UD. Wiguna Makmur businesses experiencing of more difficult obstacles to get the trust of consumers in an effort to expand the market coverage. The difficulty in market development since there is no partner who has a brand on the consumer. In addition, the age of the business is still a new, so the consumer is difficult to believe the product.

Item Type: Thesis (Other)
Subjects: S Agriculture > S Agriculture (General)
Divisions: Faculty of Agriculture and Animal Husbandry > Department of Agribusiness (54201)
Depositing User: Anggit Aldila
Date Deposited: 02 May 2012 06:32
Last Modified: 02 May 2012 06:32

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