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MAKNA VISUALISASI WARNA PADA CERITA FILM (Analisis Semiotik pada Film “Radit & Jani” dan “ In The Name of Love”)

Pamungkas, Yunadya Marica (2009) MAKNA VISUALISASI WARNA PADA CERITA FILM (Analisis Semiotik pada Film “Radit & Jani” dan “ In The Name of Love”). Other thesis, University of Muhammadiyah Malang.


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For several years—since 1980—the world of Indonesian movies “has been slept” and finally “waken up” by the existence of Ada Apa Dengan Cinta movie that is produced by Miles Production. This movie which is told about Senior High School students’ love story is so simple. It could achieve many enthusiasts of the movie goers and break in the Indonesian movie industry to the better place. By now, the development of movies industry in Indonesia shows a significant value, it is better than many years before. Furthermore, many of those movies, either they are of a cheap sort or sensational movies, are presented on the almost all of theatres in Indonesia. It also offers many differences of movies’ color; such as soft, hard, or even vague color or theme. From those varieties of colors, it can be seen or predicted that every single movie must give its own touchiness or its own way to convey the message of movie. There are many ways or methods of human to communicate or express what they want to give to the others. It likes by speaking (in verbal way), picture, symbol, hand-writing (in written way), signal language, etc. Nevertheless, people have their own way to communicate, which is then we can consider it as uniquely way, based their own culture. Just like in “In The Name of Love” movie, which is produced by Valiant Production, it applies green color as its visualization. Moreover, in “Radit & Jani” movie which is produced by IFI Production, the brown is applied as its visualization. Seeing those differences of color that is applied in that both movies, we are able to know the differentiation which shows in a contrast way, whether from what they present through both of movies have a certain meaning or purpose or not. The color that people used most is often utilized to identify what he feels exactly. So is in the movie, the color is used to show what the contain or theme of the movie is. Based on the title of those movies, we could see that both of movies have the same genre, which is melodrama. It is called so since those movies has told about love supported by such action, strained, and sadness. Although they have similarity in genres, they have different in their color visualization. Thus, the researcher is going to analysis and identify whether the meaning of color visualization of those two movies has influenced their story or not. It is simulated by the questions: what is the meaning of color visualization of those two movies? Whether is the color suitable with the movies’ story? And whether the color of movies can be appeared to strengthen the actor? In this research, the researcher is going to analysis by using semiotic analysis. According to Saussure, sign of language that is used cannot be released by several elements, they are: the signifier and the signified. Clearly, the signifier is a materiel aspect of a sign of language, while the signified is mentality aspects of sign of language. The researcher uses the semiotic analysis since this kind of analysis allows the researcher to decide whether the signs have a meaning behind—which sign is. According to Rachmat Kriyantono, this analysis has a sign system that is contextual and based on the people who used those signs. Furthermore, the method that is used to analysis the data in this research is semiotic, since a movie is also field of study that is really related to semiotic analysis and it is shaped by many kinds of sign. Moreover, this method is also used due to have strength which can be applied to many kinds of sign. The semiotic analysis in these movies will be done in three levels, they are the level of reality (that is about everything inside), the level of representation (that is the method of how we can review what is learned before), and the level of ideology. In addition to the data is gathered by observing and interpreting the signs and the symbols in the DVD of “Radit & Jani” and “In The Name of Love” movie, constructing reset questions which could make these movies interesting, choosing of which one of the properly reasons to decide the meaning, determining the method that is going to be used, making the data classification (it can use certain codes), and analyzing the data gathered. As a result, the researcher is going to dig in and identify, subjectively, what the function of color visualization of those two movies is. If this research can be conducted properly, then, we are able to know whether the function of color visualization on these movies, its paradigm and sintagma inside. Hence, we have added our knowledge concerning to the world of movies.

Item Type: Thesis (Other)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Social and Political Science > Department of Communication Science (70201)
Depositing User: Anggit Aldila
Date Deposited: 26 Jun 2012 04:47
Last Modified: 26 Jun 2012 04:47

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