TANGGAPAN MAHASISWA TERHADAP BERITA-BERITA OLAHRAGA PADA RUBRIK SPORTIVO DI SURAT KABAR JAWA POS (Studi Pada Mahasiswa UKM Bidang Sepak Bola Universitas Muhammadiyah Malang)

MUBAROK, HUSNI (2009) TANGGAPAN MAHASISWA TERHADAP BERITA-BERITA OLAHRAGA PADA RUBRIK SPORTIVO DI SURAT KABAR JAWA POS (Studi Pada Mahasiswa UKM Bidang Sepak Bola Universitas Muhammadiyah Malang). Other thesis, University of Muhammadiyah Malang.

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Abstract

Background of this research is the magnitude of raising printing media of newspaper currently. Many newspapers represent news ranging from political, criminal, sport, and other news. Yet, most of these newspapers are displaying sport news in a special page. One of them is Sportivo Rubric in Jawa Post. Sportivo rubric in Jawa Post is typically a sport rubric, which contains information about many events in sport world start from the final score of a game, game prediction, game schedule, and so on. It covers all sport branches, such as football, basketball, tennis, and so on. Although it does not have many pages, but the given information about sports events in the entire world is complete enough. In this research, researcher wants to know how big the respond of UKM students of football field of UMM to the sports news on Sportivo rubric in Jawa Post that comprised understanding, enjoying, and appreciating. While, the used theory is Uses and Gratification Theory. Research method uses survey approach, where researcher is explaining and describing the studied population. The population of this research is UKM Students as many as 30 respondents. While, the sampling uses total sampling technique. Data analysis uses mean formula (average). The research result is as follow: students’ respond to sport news on Sportivo Rubric in Jawa Post consists of three indicators that is respondents’ understanding on the scale span of 3.9 and can be categorized into good. Enjoyment is on the scale span of 3.9 and can be categorized into good. And the appreciation is on the scale span of 3.5 and can be categorized into good. While, the thorough final results are on the scale span of 3.7 and can be categorized into good. Thus, it can be concluded that students’ respond to sports news on Sportivo rubric in Jawa Post is good and appreciated positively by respondents.

Item Type: Thesis (Other)
Subjects: N Fine Arts > NX Arts in general
Divisions: Faculty of Social and Political Science > Department of Communication Sience
Depositing User: Anggit Aldila
Date Deposited: 18 Jun 2012 07:25
Last Modified: 18 Jun 2012 07:25
URI: http://eprints.umm.ac.id/id/eprint/8370

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