WAHYUNINGTYAS, RATNA (2008) HUBUNGAN ANTARA KEPERCAYAAN DIRI REMAJA MADURA DENGAN KEPUTUSAN PEMBELIAN PADA MODEL PAKAIAN PESA’ (PAKAIAN KHAS MADURA) DI SMA NEGERI I PAMEKASAN. Other thesis, University of Muhammadiyah Malang.
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Clothes of Pesa’ is a clothes of custom Maduraness special. where is using clothes of Pesa’ can increase self confidence and gentleman for user. The self confidence is sure attitude to self ability about superiority. So, can achieve the live purpose, optimis, dinamis, can distinct attitude and no fear failure experience. But this time, more than Maduraness adolescent forget clothes of Pesa’ so it can decrease buying decision at clothes of pesa’. The buying decision is a process decision to buy a produk after some stage, like problem knowing, looking for information, and alternative evaluation. The variable at this research are free and fixed variable. Where is self confidence as free variable, and buying decision as fixed variable. The population are all of student in the high school 1 of Pamekasan. The sampling technic that be used is random sample, where is the sample amount 71 student. The instrumen at this research use psychology scale. While data analyze use Product Moment. The result at this research indicate there is positive correlate and significant between self confidence and buying decision, correlation coefficient value (r) is 0,495 and error probability (p) is 0,000. It’s mean student that have high self confidence be found too high buying decision, just the opposite too. The self confidence give effective contribution to buying decision is 24,5%,while the residu is 75,5% come from other variable that not be researched.
|Item Type:||Thesis (Other)|
|Subjects:||H Social Sciences > H Social Sciences (General)|
|Divisions:||Faculty of Psychology > Department of Psychology|
|Depositing User:||Rayi Tegar Pamungkas|
|Date Deposited:||09 Jun 2012 03:00|
|Last Modified:||09 Jun 2012 03:00|
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