FAKTOR YANG MENDORONG PENONTON MENYAKSIKAN TAYANGAN DIALOG INTERAKTIF KESEHATAN DI BATU TV (studi pada Masyarakat Jl. Manggar RT 06, 07 dan RT 08, RW 10 Kelurahan Lowokwaru Kecamatan Lowokwaru Malang)

WIDIARTI, SRI (2010) FAKTOR YANG MENDORONG PENONTON MENYAKSIKAN TAYANGAN DIALOG INTERAKTIF KESEHATAN DI BATU TV (studi pada Masyarakat Jl. Manggar RT 06, 07 dan RT 08, RW 10 Kelurahan Lowokwaru Kecamatan Lowokwaru Malang). Other thesis, University of Muhammadiyah Malang.

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Abstract

Event program that far & away dominan at Batu TV is health interaktif dialog that day setiap ditayangkan monday, tuesday, wednesday, thursday, thursdayt and saturday by epoch and clock that alien. Penayangan day Addition this event public enthusiasm that this very tayangan bulky. Despite charge and materi tayangan ( metode and alien ) keynoth speaker interaktif dialog betwixt health that one by that distinct, but looker­on amount that dialog this very interaktf frequent. This able affair beheld from amount that coalesce setiap line interaktif opened.. From Ressech very affinity for know variable what sheer that push looker­on interactive health interaktif at Batu TV. Teori that used ressech bottom peneliti about variable that push health interaktif at Batu TV is Teori Uses and Gratifications that say that media enact active role for choose and use media. Except it peneliti also use Teori Motivasi that at requirement that exist.Psikologi world Bottom boost that felt someone for do disebut something for motivasion. Metode penelitian that used peneliti is metode kualitatif because that sought after any conformation bottom information deskripsi. data collection Teknik done observasi conformation bottom, interview and dokumentasi. Information and data earned peneliti by fashion do intensive abstruse (wawancara interview) from one responden to responden distinct until aint found information variation again (jenuh). Because ressech use teknik snowball responden exist responden 13 responden that compatible by kriteria that has given by ressech sum 43 responden. Bottom do peneliti analysis use subsequent 1.At ressech moment do abstruse and data come of interview has good data come of that at get written log conformation bottom course 2.All course log that exist after written retract for sistematis and compact sehingga earned ressech log. 3.From penelitian log come of that has regular for sistematis and comprehensive after done that alike. 4.Masing masing­After done interpretasi and konseptualisasi from that has 5.And tahapan forth peneliti will make konseptualisasion for broad about variable that push public Health Interaktif Dialog at Batu TV Come of this show resech that responden interactive health interaktif at Batu TV because pushed by namely variable 2 internal variable and eksternal. Internal Variable and this merupakan eksternal requirement that bound to dipenuhi by public. Requirement­that betwixt requirementdistinct Requirement from internal (variable bottom ) as : help heal ailment, get information and matterable, health do komunikasion for diametrically to kynote spyker. Requirement from eksternal (variable outer) clock distinct : Betwixt that accurate, above , with receipt drawing and ballot that chaste and dialog event program health above frequent at Batu TV. After that i variable that goten by responden were comfort because media that their comply with able requirement them.

Item Type: Thesis (Other)
Subjects: N Fine Arts > NX Arts in general
Divisions: Faculty of Social and Political Science > Department of Communication Sience
Depositing User: Rayi Tegar Pamungkas
Date Deposited: 20 Mar 2012 11:23
Last Modified: 20 Mar 2012 11:23
URI: http://eprints.umm.ac.id/id/eprint/622

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