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Diskrepansi Kepuasan Pembaca Media Online Islam: Studi Komparatif Kesenjangan Kepuasan Membaca Situs eramuslim.com di Kalangan Dosen dan Mahasiswa di Malang

Hardyanti, Winda (2017) Diskrepansi Kepuasan Pembaca Media Online Islam: Studi Komparatif Kesenjangan Kepuasan Membaca Situs eramuslim.com di Kalangan Dosen dan Mahasiswa di Malang. Jurnal Sospol, 3 (1). pp. 180-201. ISSN 2088-8090

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Abstract

Based on the results of exploratory research conducted by researchers found preliminary data that the reader satisfaction in reading Islamic sites is different. Few respondents who researchers randomly interview, obtained preliminary data that after they read Islamic sites, some respondents say that their understanding of a concept makes them dissatisfied and more confused.This study examines the media but uses the subject of research in the two circles. In general, the study discrepancy satisfaction reading was done using two medium and one research subject. The level of education is one of the factors that influence the discrepancy.This study uses Uses and Gratification approach, is an approach that is more oriented to the study of audiences and the plural is used on research relating to the audience. The method used is to use a survey method with the help of a questionnaire as a research instrument.The results obtained show that the educational level of satisfaction affects discrepancy read. The higher the level of education has resulted in higher levels of discrepancy, it is visible from several data categories where the motive faculty satisfaction in reading eramuslim.com placed on a very low satisfaction score category. There are three items that indicate that faculty satisfaction against eramuslim.com very low at the eramuslim.com statement items used to gain knowledge about Islam (42.1%), eramuslim.com statement items are used to determine the development of the Islamic world (41.78% ) and items made eramuslim.com as a selection of media to interact with friends/ colleagues / relatives (43.57%). Among the students of the lowest satisfaction lies in the item respondents read eramuslim.com to increase knowledge about Islam (satisfaction score of 59.7%).

Item Type: Article
Keywords: discrepancy, the satisfaction of reading, online media
Subjects: L Education > L Education (General)
Divisions: Faculty of Social and Political Science > Department of International Relations (64201)
Depositing User: Bakhtiar Effendi
Date Deposited: 30 Dec 2019 04:41
Last Modified: 30 Dec 2019 04:41
URI : http://eprints.umm.ac.id/id/eprint/57774

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