PENGARUH CHANNEL DISTRIBUSI DAN WILAYAH DISTRIBUSI TERHADAP VOLUME PENJUALAN PADA PERUSAHAAN SEPATU INDO JAYA SHOES MOJOKERTO

ANDRI, WIJAYA (2010) PENGARUH CHANNEL DISTRIBUSI DAN WILAYAH DISTRIBUSI TERHADAP VOLUME PENJUALAN PADA PERUSAHAAN SEPATU INDO JAYA SHOES MOJOKERTO. Other thesis, University of Muhammadiyah Malang.

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PENGARUH_CHANNEL_DISTRIBUSI_DAN_WILAYAH_DISTRIBUSI_TERHADAP_VOLUME_PENJUALAN_PADA_PERUSAHAAN_SEPATU_INDO_JAYA_SHOES_MOJOKERTO.pdf - Published Version

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Abstract

This research is company Shoe Indo Jaya Shoes Mojokerto which is have location incountryside Blimbing Sari- Brangkal Mojokerto, with research title that is: " Influence Channel Distribution and Region Distribution to sale volume in Company Shoe Indo Jaya Shoes Mojokerto" This Research purpose to know channel distribution and distribution region have an effect on to sale volume and to know the variables having an effect on dominant to sale volume at company of Shoe Indo Jaya Shoes in Mojokerto. usefulness the research wishing to be reached specially for company that is can be made by the input or information able to in using as the reference in face of the problems is barrier to reach the purpose. The analyzer used in this research that is by using analysis regresi doubled linear by using test f and test t. Pursuant to research result and solution hence can pulled conclusion that the distribution channel consisting of channel distribution and distribution region have an effect on to sale volume at company of Shoe Indo Jaya Shoes in Mojokerto. Distribution region have an effect on dominant to sale volume at company of Shoe Indo Jaya Shoes in Mojokerto. Some given to suggestions of company that is expected company to maintain the policy and target market region have to be supported by adding the big merchants. Expected by the company in effort to improve the sale volume to be out for to always maximize the distribution channel performance used that is by exploiting maximal ofly used agents. Company expected out for always evaluate of the distribution channel performance used by expecting can support the company effort for the agenda of to improve the sale volume.

Item Type: Thesis (Other)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Economic > Department of Management
Depositing User: Anwar Jasin
Date Deposited: 19 Mar 2012 10:27
Last Modified: 19 Mar 2012 10:27
URI: http://eprints.umm.ac.id/id/eprint/538

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