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Efektivitas Downward Communication Terhadap Kepuasan Kerja Karyawan (Studi Deskriptif Pada Karyawan Richdjoe Barbershops & Coffee shop Cabang Malang)

Purnomo, Johan (2019) Efektivitas Downward Communication Terhadap Kepuasan Kerja Karyawan (Studi Deskriptif Pada Karyawan Richdjoe Barbershops & Coffee shop Cabang Malang). Bachelors Degree (S1) thesis, University of Muhammadiyah Malang.

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Abstract

Richdjoe Barbershops and Coffee Shops are one of the businesses engaged in midwife services and foodys. From 2015 to 2019 there are 5 branches of Richdjoe Barbershops and 1 of them has a Coffee Shop. With the Number of Employees 21 people demanded that communication between company leaders and employees must go well so that company goals and job satisfaction can be achieved. This is the background of researchers to examine, whether the effectiveness of communication down that occurs in organizations affect employee job satisfaction. Researchers use a quantitative approach with descriptive studies. The research sample is 21 people from Richdjoe Barbershops employees and Malang branch Coffee Shop with questionnaire or questionnaire distribution techniques. Analysis of the data used is the validity test, reliability test and Pearson correlation test. The results obtained from the testing of hypotheses produce a Fcount of 11,660 ≥ F table of 4.38 with a level of significance ( = 5%). With this it is proven that there is a significant and positive influence of Downward Communication on the variable of job satisfaction of Richdjoe Barbershop employees and Coffee Shop or it can be said that the Effectiveness of Downward Communication in the organizational system can affect employee satisfaction or dissatisfaction at work.

Item Type: Thesis (Bachelors Degree (S1))
Student ID: 201310040311331
Thesis Advisors: Isnani Dzuhrina, M. Himawan Sutanto
Keywords: Organizational communication, Downward communication, Job Satisfaction, Communication patterns, Communication Effectiveness.
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor
Divisions: Faculty of Social and Political Science > Department of Communication Science (70201)
Depositing User: 201310040311331
Date Deposited: 08 Aug 2019 08:46
Last Modified: 08 Aug 2019 08:46
URI : http://eprints.umm.ac.id/id/eprint/48284

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