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PERAN HUMAS DINAS KESEHATAN DALAM MENGIMPLEMENTASIKAN PROGRAM PEMELIHARAAN KESEHATAN MASYARAKAT (Studi pada Humas Dinas Kesehatan Kabupaten Magetan)

Prastiawan, Randhy (2018) PERAN HUMAS DINAS KESEHATAN DALAM MENGIMPLEMENTASIKAN PROGRAM PEMELIHARAAN KESEHATAN MASYARAKAT (Studi pada Humas Dinas Kesehatan Kabupaten Magetan). Bachelors Degree (S1) thesis, University of Muhammadiyah Malang.

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Abstract

This research is on Magetan District Government, especially in Health Department, as institution who taking important role on public heath care, many health problem like a lack of public knowledge in health care. Therefore the role of Public Relation of Health Department so important for giving health information and mediators if there a health problems in society, it’s creating the people to lead up a healthy society. Theory approach of this research is communication theory. According to Effendy. (2006:5) communication is the process of delivering a message by someone to others to inform or change attitudes, opinions, or behavior, whether directly oral or indirectly through the media. This research is to aim the describe of the role of public relation on implementing of public health care program. This research is descriptive qualitative research. The technique of data resource is an interview and documentation. The data analysis is using interactive analysis of Miles and Huberman. Based on the result of this research is showing that the role of Public Relation of Health Department of Magetan District on implementation of public health care program is with promotive, preventive, curative and rehabilitative about the meaning, the signification, the right and obligations, the impacts and the benefits of healthy for the peoples. Public Relation of Magetan District is collaboration with electronic media and print media. Besides that they carry out recording and report in Community Health Clinic and cross-coverage. Then evaluating it on the program’s report within the indicator national or province and district target program. This can be inferred that the role of Public Relation of Health Department on Magetan District on implementing of public health care program is with recording and report then evaluating it in the program’s report within the indicator national or province and district target program.

Item Type: Thesis (Bachelors Degree (S1))
Student ID: 201520040312367
Keywords: Role of Public Relation, Public Health Care Program
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HE Transportation and Communications
Divisions: Faculty of Social and Political Science > Department of Communication Science (70201)
Depositing User: Retno Widiyastuti Ika Wijaya
Date Deposited: 02 Apr 2019 03:10
Last Modified: 02 Apr 2019 03:10
URI : http://eprints.umm.ac.id/id/eprint/45684

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