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PESAN MORAL DALAM FILM DARAH BIRU AREMA (Analisis isi dalam film Darah Biru Arema 1 karya Taufan Agustiyan Prakoso)

Erfan, Muhammad (2019) PESAN MORAL DALAM FILM DARAH BIRU AREMA (Analisis isi dalam film Darah Biru Arema 1 karya Taufan Agustiyan Prakoso). Bachelors Degree (S1) thesis, University of Muhammadiyah Malang.

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Abstract

The film Darah Biru Arema is a film made as Arema's 27th birthday gift, which is expected to provide moral knowledge. Film can be one of the moral messengers, which can be a medium of education for the community in moral matters, therefore the existence of this film becomes important so that this film needs to be examined. This study aims to find out what are the moral messages that appear in the film Darah Biru Arema 1, how much percentage of moral messages appear in the film Darah Biru Arema The theory used in this study includes the meaning of the film according to Biagi (2010: 171) that "the film is a major form of entertainment in a visual form that is built from a dream, because it has the characteristics of imaginative and creative". The moral according to Franz Magnis (1987: 19) states that the moral word always refers to the goodness and ugliness of humans as humans. So this is not only about bad things, for example as a lecturer, cook, badminton player or lecturer, but as a human. the moral field is the field of human life in terms of its goodness as human beings. As is known, the nature of the message is divided into two, namely verbal and non verbal. Then the delivery of moral messages can be grouped into two namely verbal moral messages and non verbal moral messages. The research method used is quantitative content analysis with descriptive type. The scope of this research is the film Darah Biru Arema by Taufan Agustiyan Prakoso. In this study, the unit of analysis was 450 shots that conveyed a moral message in Film Darah Biru Arema 1. The source of research data used primary data obtained from the film Darah Biru Arema. This content analysis study uses a coder that is similar to the interviewer in survey research. Data collection techniques are obtained directly from the object of research with observations by looking directly at each shot that describes the moral message with the categorization specified in the code sheet. After that, the researcher takes a landscape frame or picture chosen by the researcher and code maker. The data analysis technique uses frequency distribution with the coding system Based on the results of the content analysis carried out in the previous chapter, it can and certainly refers to the background and the formulation of the problem that the researcher has made, draws the following conclusion that, out of 450 total shots there were 94 shots that conveyed a moral message. 8 shots (8.5%) appeared with the theme of a moral message from authentic values, 48 shots (51.0%) appeared with ethical moral themes. 38 shots (40.5%) appeared with a moral theme of courage. The percentage of moral messages conveyed in the film Darah Biru Arema is 20% or as many as 94 shots from 450. The moral message in the film Darah Biru Arema is more dominant conveying the theme of ethical moral as many as 48 shots or 51.0% which are currently supporting morality far from morality. The minimum moral message in the film Darah Biru Arema was presented in the Authentic Values category of 8 shots or 8.5%. The results of the study show that this film wants to be an intermediary to convey moral messages to the audience, especially supporters who do not have the moral to behave like supporters in the film.

Item Type: Thesis (Bachelors Degree (S1))
Additional Information: 201310040311123
Uncontrolled Keywords: film, moral message
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HE Transportation and Communications
Divisions: Faculty of Social and Political Science > Department of Communication Science
Depositing User: Retno Widiyastuti Ika Wijaya
Date Deposited: 28 Feb 2019 08:17
Last Modified: 28 Feb 2019 08:19
URI : http://eprints.umm.ac.id/id/eprint/44676

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