UMM Institutional Repository

PENGARUH NISBAH, PELAYANAN, DAN PRODUK TERHADAP KEPUASAN NASABAH TABUNGAN BSM PADA BANK SYARIAHMANDIRI KANTOR CABANG SOEKARNO HATTAMALANG

Yahyanti, Meilinda Eko (2018) PENGARUH NISBAH, PELAYANAN, DAN PRODUK TERHADAP KEPUASAN NASABAH TABUNGAN BSM PADA BANK SYARIAHMANDIRI KANTOR CABANG SOEKARNO HATTAMALANG. Undergraduate (S1) thesis, University of Muhammadiyah Malang.

[img]
Preview
Text
PENDAHULUAN.pdf

Download (1MB) | Preview
[img]
Preview
Text
BAB I .pdf

Download (533kB) | Preview
[img]
Preview
Text
BAB II .pdf

Download (1MB) | Preview
[img]
Preview
Text
BAB III .pdf

Download (880kB) | Preview
[img] Text
BAB IV .pdf
Restricted to Registered users only

Download (1MB)
[img] Text
BAB V .pdf
Restricted to Registered users only

Download (263kB)
[img] Text
LAMPIRAN.pdf
Restricted to Registered users only

Download (1MB)

Abstract

The purpose of this study is to determine the effect of ratios, services, products on customer satisfaction BSM savings at Bank Syariah Mandiri Soekarno Hatta Branch Office Malang. This study uses a quantitative approach with the object of research at Bank Syariah Mandiri Soekarno Hatta Branch Office Malang. A total of 100 data were collected using survey method with random sampling technique. The results of this study indicate that simultaneously the ratio, service, and product variables have a positive and significant influence on the satisfaction of BSM savings customers with a coefficient of 93.778. While partially the effect is different, the ratio variable has a positive and significant effect on the satisfaction of BSM savings customers with a coefficient of 5.092, the product variable has a positive and significant influence on the satisfaction of BSM savings customers with a coefficient of 8.780, while the service variable has no significant effect on customer satisfaction BSM savings with a coefficient of 0.597. The conclusion of this study shows that the regression model that is formed with the ratio, service, and product variables can be used to see the effect of BSM savings customer satisfaction on Bank Mandiri Syarariah.

Item Type: Thesis (Undergraduate (S1))
Student ID: 201410510311093
Keywords: ratio, service, product, satisfaction
Subjects: H Social Sciences > HG Finance
Divisions: Faculty of Islamic Studies > Department of Islamic Economics (60206)
Depositing User: Sulistyaningsih Sulistyaningsih
Date Deposited: 10 Dec 2018 09:48
Last Modified: 11 Jul 2019 03:20
URI : http://eprints.umm.ac.id/id/eprint/41754

Actions (login required)

View Item View Item
UMM Official

© 2008 UMM Library. All Rights Reserved.
Jl. Raya Tlogomas No 246 Malang East Java Indonesia - Phone +62341464318 ext. 150, 151 - Fax +62341464101
E-Mail : infopus[at]umm.ac.id - Website : http://lib.umm.ac.id - Online Catalog : http://laser.umm.ac.id - Repository : http://eprints.umm.ac.id

Web Analytics

UMM Institutional Repository is powered by :
EPrints Logo