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An Analysis of Mangrove Center of Tuban Development Strategy at Jenu Village, Jenu District, Tuban Regency.

Intan N, Nawang Wulan (2018) An Analysis of Mangrove Center of Tuban Development Strategy at Jenu Village, Jenu District, Tuban Regency. Bachelors Degree (S1) thesis, University of Muhammadiyah Malang.

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Abstract

The Mangrove Center of Tuban (MCT) in its development strategy has a vision which is realized by compiling several missions to achieve its vision. Several programs and activities that have been implemented at Mangrove Center of Tuban (MCT) help them to attain several achievements and gain the success by winning several awards at national and regional level. This study aims to (1) Analyze the strengths, weaknesses, opportunities and threats that exist in Mangrove Center of Tuban, (2) Analyze the development strategy that can be applied at Mangrove Center of Tuban in order to realize its vision and mission. The tools used to analyze the data of this study are (1) SWOT Analysis (Strength, Weaknesses, Opportunity, and Threats), (2) Analysis of internal and external factors (IFAS-EFAS), (3) SWOT Matrix, and (4) SWOT Diagram. The results show that (1) Mangrove Center of Tuban has nine dominant strengths, five weaknesses, seven opportunities, and five threats (2) The result of IFAS matrix shows that the strength factor can overcome the weakness factor. And the result of EFAS matrix shows that the opportunity factor can be utilized to avoid the threat, (3) The SWOT matrix result shows several alternative strategies that can be used for the development strategy at Mangrove Center of Tuban. (4) The strategic position of Mangrove Center of Tuban development is to support aggressive strategy, the position means that the Mangrove Center of Tuban is in a very favorable position, where they have great strengths and opportunities that enable them to utilize the available opportunities.

Item Type: Thesis (Bachelors Degree (S1))
Additional Information: 201410210311079
Uncontrolled Keywords: Development Strategy, Mangrove, SWOT Analysis
Subjects: S Agriculture > S Agriculture (General)
Divisions: Faculty of Agriculture & Animal Husbandry > Department of Agribusiness
Depositing User: Administration Library UMM 2
Date Deposited: 18 Oct 2018 02:20
Last Modified: 18 Oct 2018 02:20
URI : http://eprints.umm.ac.id/id/eprint/37973

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