RESPON MASYARAKAT TERHADAP AKTIVITAS COMMUNITY RELATIONS WANA WISATA COBAN RONDO(Studi Pada Masyarakat Desa Pandesari Kecamatan Pujon Kabupaten Malang)

Aziz Hakim, Mohammad (2008) RESPON MASYARAKAT TERHADAP AKTIVITAS COMMUNITY RELATIONS WANA WISATA COBAN RONDO(Studi Pada Masyarakat Desa Pandesari Kecamatan Pujon Kabupaten Malang). Other thesis, University of Muhammadiyah Malang.

[img]
Preview
Text
RESPON_MASYARAKAT_TERHADAP_AKTIVITAS_COMMUNITY_RELATIONS_WANA_WISATA_COBAN_RONDO.pdf

Download (96kB) | Preview

Abstract

Community Relations is an activity to have a good relationship with the community which live surround the organization or the company. The company would not develop when they have conflicts with their community. A good strategy to avoid a conflict is keeping the relationship in a good way. The company will develop and doing their activity without hesitation and so do the community. They hope that the company will help them in funds and any social aspects. Out of communications method which developed by the company such as persuasive and educative etc, all of these methods will affect opinion, response etc in community. Mitra Kerja program is the way Wana Wisata Coban Rondo to give their attentions to their community. As they hope that their community will do the same. How the community relations affect the community response is the keyword of this research. This research aim is discovering the positive and the negative response about Mitra Kerja program. According to Patty, response is every activity which affect by stimulus. Stimulus is consist of an inside and outside factor that work to the receiver and create behaviour. In this Response includes Cognitive, Afective, and Behavioral aspect. In this research S­R theory are considerable and reliable to describe how the Mitra Kerja program affect community response. In this case the theory will connect and describe stimulus and internal condition, which it can make spontaneous response. Stimulus in this research is Mitra Kerja program, community perception, their feeling, and their actions are the process of response. This research use survey method, and total sampling in a sample technical. The type of this research is descriptive, which use questioner as the main data collected. Above all the result of this research is the community (Pandesari’s society) appreciate Wana Wisata Coban Rondo by their program, because most of all indicator (Cognitive, Afective, Behavioral) shown a high rate and it’s positive.

Item Type: Thesis (Other)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Social and Political Science > Department of Communication Sience
Depositing User: Anggit Aldila
Date Deposited: 30 Apr 2012 03:11
Last Modified: 30 Apr 2012 03:11
URI: http://eprints.umm.ac.id/id/eprint/3351

Actions (login required)

View Item View Item