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UPAYA PENINGKATAN KUALITAS PELAYANAN PADA USAHA LOODST COFFEE MOJOKERTO

MAFAKHIR, TAJUL (2015) UPAYA PENINGKATAN KUALITAS PELAYANAN PADA USAHA LOODST COFFEE MOJOKERTO. Other thesis, University of Muhammadiyah Malang.

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Abstract

The research objective was to determine the essential attributes of customer needs, find out what attributes that need to be maintained and improved, and knowing the steps that need to be done in improving the quality of service companies. The method used in this research is Quality Function Deployment (QFD) by means House of Quality (HOQ) to convert the customer's voice directly to the technical requirements of the services produced. This study uses six operational variables within attributes translate what the customer needs. As for obtaining the data is done by asking a few questions in the form of questionnaires, observations, and also doing interviews to management. QFD analysis is performed to produce important attribute customer requirements and attributes that need to be improved. As well as steps that can be done by the company to improve the quality of service that has been sorted by priority of technical response required

Item Type: Thesis (Other)
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HB Economic Theory
Divisions: Faculty of Economics > Department of Management (61201)
Depositing User: Fitri Ramandhany
Date Deposited: 24 Mar 2016 04:35
Last Modified: 24 Mar 2016 04:35
URI : http://eprints.umm.ac.id/id/eprint/22079

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