UMM Institutional Repository

KUALITAS LAYANAN TABUNGAN SIKLUS GUNA MENINGKATKAN JUMLAH NASABAH DI PT. BANK PEMBANGUNAN DAERAH JAWA TIMUR Tbk. CABANG BATU

AGUSTINA, HERLIN PUTRI (2015) KUALITAS LAYANAN TABUNGAN SIKLUS GUNA MENINGKATKAN JUMLAH NASABAH DI PT. BANK PEMBANGUNAN DAERAH JAWA TIMUR Tbk. CABANG BATU. Other thesis, University of Muhammadiyah Malang.

[img]
Preview
Text
jiptummpp-gdl-herlinputr-40033-1-pendahul-n.pdf

Download (305kB) | Preview
[img]
Preview
Text
jiptummpp-gdl-herlinputr-40033-2-babi.pdf

Download (21kB) | Preview

Abstract

Bank as instrument in monetary industry catch serious attention from government because bank represents very important industry in allocating economic resources to create various national development target. The level of rivalry in the business world is progressively tighten, hence the bank activities must be harmonized with the growth and technology progress which fast progressively and also the national and global economics condition. In the fast-moving country, the bank role is needed as one of the financial institution to accumulate fund from society and distribute back to society in order to improve the level live society. In accomplishing this Final Project, the writer conducted research in PT. Bank Pembangunan Daerah East Java Tbk. entitled "The Quality of Cycle Saving Service in Improving the Total Costumer in PT. Bank Pembangunan Daerah East Java Tbk ".This study aimed at investigating the quality of service and growth of total number of saving cycle customer in PT. BPD Jatim Batu and knowing and analyzing the quality of service in improving the total number of saving cycle customer in PT. BPD Jatim Batu. This study employs descriptive qualitative and quantitative. This meant that the data were described or depicted accepted information explicitly enclosed with data of object progress report in the form of table. This study collected the data from document study and field study in the form of documentation and questioner. The result of this study revealed that the total number of Cycle Saving customers in 2011 until 2014 have not reached specific target yet. The quality of service from of professionalism aspect obtained score 150 and 144, for partnership obtained score 147 and 157, for Care gained score 144 and 147, for Service gained score 149 and 154 and for Trustworthy have score 153 and 146. The quality of service obtained score 160 and 150. Hence, the quality of service has an impact to the growth of the total number of Cycle Saving customers in PT. BPD Jatim Batu. To improve the total number of the Cycle saving customer, it was badly needed to conduct what people said “catch the ball” likewise the banks come into the customers, the socialization about the strength of Cycle Saving, and the innovation of Cycle Saving. Those efforts played larger contribution to the society enthusiasm in Cycle Saving.

Item Type: Thesis (Other)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Faculty of Economics > Diploma of Banking and Finance (61406)
Depositing User: Denyta Saputri
Date Deposited: 22 Mar 2016 06:00
Last Modified: 22 Mar 2016 06:00
URI : http://eprints.umm.ac.id/id/eprint/21348

Actions (login required)

View Item View Item
UMM Official

© 2008 UMM Library. All Rights Reserved.
Jl. Raya Tlogomas No 246 Malang East Java Indonesia - Phone +62341464318 ext. 150, 151 - Fax +62341464101
E-Mail : infopus[at]umm.ac.id - Website : http://lib.umm.ac.id - Online Catalog : http://laser.umm.ac.id - Repository : http://eprints.umm.ac.id

Web Analytics

UMM Institutional Repository is powered by :
EPrints Logo