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ANALISIS KEPUASAN PELANGGAN PADA PELAYANAN JASA BAF (BUSSAN AUTO FINANCIA) CABANG SAMPIT KOTAWARINGIN TIMUR

Arpianur, Arpianur (2013) ANALISIS KEPUASAN PELANGGAN PADA PELAYANAN JASA BAF (BUSSAN AUTO FINANCIA) CABANG SAMPIT KOTAWARINGIN TIMUR. Other thesis, University of Muhammadiyah Malang.

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Abstract

This watchfulness aim is that is detects consumer satisfaction on service quality PT BAF (Bussan Auto Financia) Cabang Sampit. Watchfulness kind that do this watchfulness survey, by using customer satisfaction index data analyzer (Customer Satisfaction Indexs). Population that used that is customers that still mobile in PT BAF (Bussan Auto Financia) Cabang Sampit, by using technique accidental sampling so watchfulness sample total that is as much as 100 respondents. Based on customer satisfaction index analysis result (customer satisfaction indexs) on customer satisfaction level towards service quality in PT BAF (Bussan Auto Financia) Cabang Sampit. Analysis result shows that as much as 76% customers felts satisfied on service that given while as much as 24% declare not satisfied.

Item Type: Thesis (Other)
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HG Finance
Divisions: Faculty of Economics > Department of Management
Depositing User: Fitri Ramandhany
Date Deposited: 03 Feb 2016 04:47
Last Modified: 03 Feb 2016 04:47
URI : http://eprints.umm.ac.id/id/eprint/20223

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