ANALISIS KULITAS LAYANAN KONSUMEN PADA OBJEK WISATA JAWA TIMUR PARK BATU

Diah Dwi, Arianti (2009) ANALISIS KULITAS LAYANAN KONSUMEN PADA OBJEK WISATA JAWA TIMUR PARK BATU. Other thesis, University of Muhammadiyah Malang.

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Abstract

In this research writers focus for want to know about service quality in Jawa Timur Park Batu. The first reason of this research is service quality is so important for service company. Good service can make satisfication for the consumer and then make consumer come back for tried the service again. The second reason is Jawa Timur Park have a degrees of consumer. This research chose five dimension from Parasuraman theory. The five dimension is tangible, reliabity, responsive, assurance and emphaty by Servqual method. This research do by twenty five indicator too. The result from this research is eight indicator from twenty five indicator can be classification in a good service good sevice. The eigth indicator is the performance of officer, service public build, public build form, kind of game, the performace of public service, accurate of payment and the accurate information about Jawa Timur Park. Key Word: service quality, servqual method

Item Type: Thesis (Other)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Faculty of Economic > Department of Management
Depositing User: Anwar Jasin
Date Deposited: 05 Apr 2012 03:52
Last Modified: 05 Apr 2012 03:52
URI: http://eprints.umm.ac.id/id/eprint/1892

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