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PERSONALISASI USER PADA APLIKASI WEB AUTOCARE DENGAN METODE CLUSTERING MENGGUNAKAN ALGORITMA K -MEANS

SETIANTO, AMIN (2011) PERSONALISASI USER PADA APLIKASI WEB AUTOCARE DENGAN METODE CLUSTERING MENGGUNAKAN ALGORITMA K -MEANS. Other thesis, University of Muhammadiyah Malang.

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Abstract

Autocare is a business that provide all kind of services n stuffs for automotives, this business also have a good advanced Indonesia. One of the important points of that is the consumer. Consumers is one of the supporting element in the business can be more advanced or failed, so the existence of the consumer in a business can?t be unimportant considered. A method can be needed to manage customer data, that can be used to dig up hidden information. This method is known as data mining. With the help of software, data mining will make the process of data analysis to find hidden patterns or rules in the scope of consumer data. On this essay, analysis of data mining is done by clustering methods that use the divisive hierarchical algorithm, which then translated in a software. The software, which will be used for grouping data based on consumer transactions, so that groups can be found - according to the level of consumer groups active transactions. Things have been done and what has not been done through this software development will be reviewed at the end of this essay. The output of this web application is clusters of the consumers from, frequency of their daily transactions and parameters price of the products to make a charts and clusters to help for making decision suggest marketing or products to each cluster or consumer.

Item Type: Thesis (Other)
Subjects: T Technology > TA Engineering (General). Civil engineering (General)
Divisions: Faculty of Engineering > Department of Informatics (55201)
Depositing User: Halimatus Zahroh
Date Deposited: 05 Oct 2015 07:18
Last Modified: 05 Oct 2015 07:18
URI : http://eprints.umm.ac.id/id/eprint/18603

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