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MEKANISME PELAKSANAAN BLIFE PLAN MULTIPRO PADA PT. BNI LIFE INSURANCE (BNI LIFE) CABANG MALANG

Wibowo, M Rudy Eko (2014) MEKANISME PELAKSANAAN BLIFE PLAN MULTIPRO PADA PT. BNI LIFE INSURANCE (BNI LIFE) CABANG MALANG. Other thesis, University of Muhammadiyah Malang.

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Abstract

The research was conducted at PT. Bank Negara Indonesia (Persero) Tbk with the title "Plan Implementation Mechanism Blife Multipro At Pt. Bni Life Insurance (BNI Life) Branch Malang ". This study aims to find out about bancassurance, procedures and constraints in the implementation of the Plan MultiPro Blife products at PT. BNI Life Branch Malang. The initial steps are to determine the background of the author and formulate the problem. Data analysis technique that I use is descriptive qualitative. Through documentation to see dokomen-documents on the object of research is used to obtain secondary data as well as interviews with the questions and answers or interview directly with the parties concerned with a field of study that is part of marketing. Conclusion of the research that prohibited banks establish insurance, but insurance companies are allowed in collaboration with the marketing of insurance products that have been set by Bank Indonesia Circular Letter as the Central Bank. In life insurance products Blife Plan MultiPro simple implementation mechanism through which customers Bancassurance specialist as product marketers, and New Business Administration (NBA) as the file selection area level, after which it submitted to the New Business Administration Underwriter (NBA U / W) as a file selection level center as well as the input to the system, and the latter subsequently examined by unterwriter as decision makers. Life insurance products Blife Plan MultiPro is a good product for consumption for the community as it is a life insurance product also functions as an investment. Constraints that occur commonly occurs due to a misunderstanding between the customer and Bancassurance specialist.

Item Type: Thesis (Other)
Subjects: H Social Sciences > HG Finance
H Social Sciences > HJ Public Finance
Divisions: Faculty of Economics > Diploma of Banking and Finance (61406)
Depositing User: Fitriana Kasiani
Date Deposited: 05 Oct 2015 04:20
Last Modified: 05 Oct 2015 04:20
URI : http://eprints.umm.ac.id/id/eprint/18582

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