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PEMASARAN GADAI PADA PT. BANK MANDIRI SYARIAH KCP LAWANG MALANG

Sutrisno, Dayat (2014) PEMASARAN GADAI PADA PT. BANK MANDIRI SYARIAH KCP LAWANG MALANG. Other thesis, University of Muhammadiyah Malang.

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Abstract

The purposeofthis studywas to determine theeffectiveness ofMarketingPawnAtPT. BankSyariahMandiriKCPLawangMalang, andknow the development ofthe number of customersatPT. BankSyariahMandiriKCPLawangMalangespeciallyPawncustomers. The method usedby theresearchers thatthe documentationandobservation, andthe typeof research usedis descriptivequalitativeresearchersobservedthatthere areevents thatmatch the themeas well asquantitativedescriptiveanalysisis a methodthat describes theobjectbased onthe calculation ofsystematicresearch. MarketingEffectivenessresearch resultsPawnAtPT. BankSyariahMandiriKCP LawangMalangandthe number of customersand thenumber ofdevelopmentfinancing processis very good, this is because theprocess is quickandsharia-based so that it canattractcustomers with goodtobecome a customer. The conclusionofthe researchisthe process ofmortgage financinganddevelopmentof goldbsmcustomer baseranging fromJanuary2013 toMarch2013has increased quitegood, this can be seenfromthe development ofthe number of customersin the past monthwiththe number119, andthe following monthincreased by130peopleand133peopleat the endof March.

Item Type: Thesis (Other)
Subjects: H Social Sciences > HG Finance
H Social Sciences > HJ Public Finance
Divisions: Faculty of Economics > Diploma of Banking and Finance (61406)
Depositing User: Fitriana Kasiani
Date Deposited: 05 Oct 2015 04:11
Last Modified: 05 Oct 2015 04:11
URI : http://eprints.umm.ac.id/id/eprint/18579

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