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Amelia Abdullah, Febry (2010) ANALISIS ISI PESAN DALAM IKLAN GLOBAL WARMING DI MTV. Other thesis, University of Muhammadiyah Malang.


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Global warming is when the temperature level on earth is rises by a many factor. One of the sources is a green house effect when the atmosphere on earth captured an energy from the sun and make the earth get warm and support the life on it has a lot of deviation. Human being in their means to reduce that global warming effect, their make a campaign anti global warming one of it in advertising. Based from the introduction, then the problem that we going to search is what kind of message that inside of the advertising of global warming. The purpose of this research basically from the problem is wanted to know the messages that inside of the advertising of global warming. This research belong to the type of a descriptive quantitative. The method is an content analysis. The outline in this content analysis has been made for to produce an objective calculation from the manifest content of messages. Based on that, this content analysis belong to analysis that analyzed of denotative symbol. The result from the research shows that the message on the advertising of global warming more to the message of save energy, stop an act who can destructive the nature and do some conservation.

Item Type: Thesis (Other)
Subjects: N Fine Arts > NX Arts in general
Divisions: Faculty of Social and Political Science > Department of Communication Science (70201)
Depositing User: Rayi Tegar Pamungkas
Date Deposited: 03 Apr 2012 02:57
Last Modified: 03 Apr 2012 02:57

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