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PENGGUNAAN METODE BALANCED SCORECARD SEBAGAI ALAT PENGUKURAN KINERJA PERUSAHAAN PADA ASURANSI JIWA BERSAMA BUMIPUTERA 1912 KANTOR OPERASIONAL WLINGI-BLITAR

Ananda, Enggar Dwi (2013) PENGGUNAAN METODE BALANCED SCORECARD SEBAGAI ALAT PENGUKURAN KINERJA PERUSAHAAN PADA ASURANSI JIWA BERSAMA BUMIPUTERA 1912 KANTOR OPERASIONAL WLINGI-BLITAR. Other thesis, University of Muhammadiyah Malang.

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Abstract

This research aims to determine the extent of the company’s performance measurement and rewards performance through the Balanced Scorecard method on AJB Bumiputera 1912 Operations Office Wlingi, Blitar through the four perspective. The method of data collection is to do documentation and literature. Then from these data conducted an analysis and evaluation of performance measurement by the method of Balanced Scorecard. Meanwhile, the bencmark used to measure performance through four perspectives in the Balanced Scorecard is the Current Ratio, Return on Investment and Return on Equty (finance pespektif), Customer Retention and Customer Acquition (customer perspektive), Minimaze Error Rate (internal business process perspektive), employee retention and employee productivity (learning and growth perspective). Based on this analysis, the performance of the company from a financial perspective has achieved economic mission that can be seen from the increase seen successfully achieve its mission of increasing the Current Ratio, ROI, and ROE. From the perspective of the social customer has also managed to achieve its mission of Customer Retention seen that an increase every year. From the perspective of internal business processes seen companies successfully achieve their mission of falling Minimize Error Rate. In the learning and growth perspective the company has also managed to achieve its mission showed decreased employee retention and increased employee productivity. Balanced Scorecard is a performance measurement company that provides comprehensive information and should Balanced Scorecard method implemented in the company.

Item Type: Thesis (Other)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Faculty of Economics > Department of Accounting (62201)
Depositing User: Halimatus Zahroh
Date Deposited: 19 Jan 2015 06:46
Last Modified: 19 Jan 2015 06:46
URI : http://eprints.umm.ac.id/id/eprint/14894

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