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PEMANFAATAN MEDIA TELEVISI BAGI LANSIA SEBAGAI PEMENUHAN KEBUTUHAN( Studi pada Kelompok Lansia Wijaya Kusumadi Kecamatan Dau Kabupaten Malang)

Yuniasari, Maya (2009) PEMANFAATAN MEDIA TELEVISI BAGI LANSIA SEBAGAI PEMENUHAN KEBUTUHAN( Studi pada Kelompok Lansia Wijaya Kusumadi Kecamatan Dau Kabupaten Malang). Other thesis, University of Muhammadiyah Malang.


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This research is based on the phenomena of television that nowadays has become part of life. Televise is one of mass medias which people in Indonesia access television for information and entertainment mostly. One of the user of television is older age people. They have much vacant time because of they has retired or productivity has decreased. They often face psychological problems like loneliness, hopeless, dependant, post power syndrome and so on. To reduce these problems, they usually interact with their family or using mass media for killing time of lonely and gain information. At older age, the opportunity to gain information open widely because of the vacant time they have. The researcher has done study at Wijaya Kusuma Older Age Group in Kecamatan Dau with some considerations such as in geographic aspect, the location of research is close to researcher place and the managerial of Wijaya Kusuma has given permit for the researcher to doing some research and collect data there. Based on that phenomena, problem question is made, that is How does the Using of Television Media for Older Age People at Wijaya Kusuma Older Age Group in Kecamatan Dau Kabupaten Malang? This research uses theory Uses and Gratifications, and completed with Stimulation theory and Tense Reduction theory. The method that used is qualitative descriptive approach to collect and get actual information in detail about using television media. To get the research informant, the research uses purposive sampling technique with some criteria, with the result that 5 (five) informants is appropriate to the research. Data collecting technique are interview, observation, and documentation. Data analysis is qualitative analysis and data could be pictorial data, table, or words which uses interactive model by Miles and Huberman and also Domain analysis and Taxonomy analisis. The validity data is source triangulation technique. The result of this research are the frequency of watching television is low because they only watch certain programs in television and at certain times, the programs they watch are news, spiritual guidance, and Dorce Show. The informant’s objective of watching television are gaining information, knowledge, education, and entertainment in television program. The meaning of television to the informant that television is product of technological development that has many benefits like through television we can get information, education, know some events, and so on. To sparing their time, the informants have another any activities to do than watch television all the time. And the point is that the using of television to the older age people to fulfill cognitive aspect, that is gain information and knowledge in benefit television program, and also to fulfill affective aspect through entertainment program in television.

Item Type: Thesis (Other)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Social and Political Science > Department of Communication Science (70201)
Depositing User: Anggit Aldila
Date Deposited: 11 Jul 2012 02:42
Last Modified: 11 Jul 2012 02:42

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