PENDAPAT MAHASISWA TENTANG TAYANGAN KLIK DI ANTV (Studi Pada Mahasiswa Fisip Jurusan Ilmu Komunikasi Konsentrasi Audio Visual Angkatan 2006 UMM )

Rahmawati, Devi (2009) PENDAPAT MAHASISWA TENTANG TAYANGAN KLIK DI ANTV (Studi Pada Mahasiswa Fisip Jurusan Ilmu Komunikasi Konsentrasi Audio Visual Angkatan 2006 UMM ). Other thesis, University of Muhammadiyah Malang.

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Abstract

In the middle of the competition of television business recently, ANTV, one of the private television broadcasters in Indonesia attempts to present interesting programs for the satisfaction of its audiences. One of the programs presented by ANTV is KLIK. The students from audio visual studies of communication science department which are considered as the students who have knowledge of cinematography are expected to give their opinions for KLIK program in ANTV. The statement problem of this research is how is the students’ opinion about KLIK program in ANTV? And the purpose of this research is to describe the students’ opinion about KLIK program in ANTV. The respondents of this research are 45 people. This descriptive quantitative research uses documentation method and questionnaire to collect the data. The questionnaire is used to reveal the students’ opinion about KLIK. While its technique of data analysis is measured by using likert scale and then the mean is found and included into respondent interpretation table. Based on the result of final analysis from students’ opinion about KLIK program, the researcher gets 103, 5 mean. Thus, the conclusion of this research according to the respondent interpretation table shows that the students are not interested enough in KLIK. Television as one of the entertainment media is expected to give the programs which are not only expected by the audiences but also by the target market in order to make the programs are interesting.

Item Type: Thesis (Other)
Subjects: N Fine Arts > NX Arts in general
Divisions: Faculty of Social and Political Science > Department of Communication Sience
Depositing User: Anggit Aldila
Date Deposited: 29 Jun 2012 02:58
Last Modified: 29 Jun 2012 02:58
URI: http://eprints.umm.ac.id/id/eprint/10186

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